selfctrl: Helping Parents Lead with Confidence on Screen Time Habits

Is navigating screen time with your kids a struggle?

We can help.

Hi! I’m Ian McCready

Digital Habit Coach & Founder of Selfctrl

I empower individuals and families to create healthier habits with technology to live more intentionally in a screen-driven world.

As a former gaming addict, I know that rebuilding habits for lasting change takes intentional effort and commitment. You got this.

Did you know?

12 billion working days are lost each year to depression and anxiety at a cost of $1 trillion to employers

It can take around 23 minutes to regain focus after being interrupted or distracted.

An average smartphone user in the US receives at least 46 push notifications daily.

Half of 11- to 17-year-olds get at least 237 notifications a day. Some get nearly 5,000 in 24 hours.

Screen time for teens is 8:39 minutes a day in 2021, 5:33 for tweens

Boys Teen screen time is 15.3% higher than girls at 9:16 vs 8:02, for tweens boys are 25.7% higher at 6:11 vs 4:55 for girls

Youths with a Major Depression according to CDC increased 157% in girls from 2009 to 2021, in boys it increased 185% from 2006 to 2021

Anxiety rates for undergraduates up 134% from 2008 to 2019, ~10% up to ~24%, nearly 1 in every 4 students are anxious

Depression rates for undergraduates are up 106% from 2008 to 2019

1 in every 5 students is depressed

Mental issues like ADHD, Bipolar, Anorexia, schizophrenia rates for undergraduates are up 57-100% from 2008 to 2019

8.5% of adolescents (8-18) are addicted to video games

3,570,000 8-18 year olds are addicted to video games

50% of teenagers feel addicted to mobile devices.

Adult anxiety rates are up 49%-161%

Screen time for adults ages 25-54 is up 6-7 hours